A natural, semi-matte finish liquid foundation with medium-to-full buildable coverage and long-lasting 24-hour wear.
This weightless foundation with ActiveForce+ Technology synchronizes with skin and self-refreshes nonstop. In sync with skin and the environment, this lightweight foundation is now climate-adaptive, helping to resist oil, motion, heat, and humidity, while protecting skin from environmental stressors such as UV rays, blue light, dryness, and pollution. Skin looks and feels fresh all day.
KEY BENEFITS
•Natural, semi-matte finish
•Medium-to-full, buildable coverage
•24-hour wear
•8-hour hydration
•ActiveForce+ Technology helps resist heat, humidity, oil, motion, and environmental stressors
•Minimizes the appearance of pores and smooths skin
•Breathable, weightless feel
•Suitable for all skin types
•Broad-spectrum SPF 30 protects from UVA/UVB rays
•Water-resistant. Transfer-resistant. Crease-resistant.
•Fragrance-free. Alcohol-free. Paraben-free. Sulfate-free.
•Dermatologist-tested. Non-comedogenic.
•Bottle is made with 30% recycled glass
•Apply after skincare.
•Shake well before use.
•Hold the bottle at an angle and press downward on the top to dispense product.
•Smooth on evenly from the center of the face outward.
•Build your desired coverage level with additional layers. Use the HASU FUDE Foundation Brush to achieve a full coverage finish or create a natural effect using the DAIYA FUDE Face Duo.
•94% agreed makeup stayed fresh all day
•93% agreed this foundation smooths and blurs the appearance of imperfections
•92% agreed this foundation did not settle into pores and lines
•90% agreed this foundation felt comfortable on skin all day and did not crease or cake during wear
*Consumer tested by 100 women on day 7.
•ActiveForce+ Technology: Protects your flawless finish from the effects of oil, motion, heat & humidity, and is now climate-adaptive.
•Time Match Powder: Absorbs excess sebum and diffuses light to create the look of a beautiful, smooth skin texture.
ACTIVE INGREDIENTS:
OCTINOXATE 3.9% ･････ Sunscreen
TITANIUM DIOXIDE 7.0% ･････ Sunscreen
INACTIVE INGREDIENTS: DIMETHICONE･WATER･GLYCERIN･TRIMETHYLSILOXYSILICATE･PEG-10 DIMETHICONE･BUTYLENE GLYCOL･BIS-BUTYLDIMETHICONE POLYGLYCERYL-3･DIPHENYLSILOXY PHENYL TRIMETHICONE･DIMETHICONE CROSSPOLYMER･SORBITAN SESQUIISOSTEARATE･ISOSTEARIC ACID･ISOPROPYL MYRISTATE･DIMETHICONE/VINYL DIMETHICONE CROSSPOLYMER･MAGNESIUM ALUMINOMETASILICATE･POLYQUATERNIUM-51･LAVANDULA ANGUSTIFOLIA (LAVENDER) OIL･THYMUS SERPYLLUM EXTRACT･AVERRHOA CARAMBOLA LEAF EXTRACT･HYDROLYZED CONCHIOLIN PROTEIN･ALUMINUM HYDROXIDE･STEARIC ACID･DISTEARDIMONIUM HECTORITE･ISODODECANE･ TRIMETHYLSILOXYSILYLCARBAMOYL PULLULAN･MAGNESIUM STEARATE･PEG/PPG-19/19 DIMETHICONE･C13-16 ISOPARAFFIN･CITRIC ACID･SODIUM CITRATE･C10-13 ISOPARAFFIN･BHT･SILICA･TOCOPHEROL･PHENOXYETHANOL･ TITANIUM DIOXIDE･IRON OXIDES･
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